✨ Identity
Hi, こにちわ, I am Jeff!
A global designer shaped by Shanghai, Toronto, Sydney,
and now Tokyo.
🌍 Global perspective beyond border
Growing up in both Eastern and Western cultures taught me to understand people, culture, and design beyond borders, giving me a global perspective and making me deeply comfortable working across cultural boundaries.
I’ve collaborated with people from more than 20 countries across 5 continents, and that global perspective shapes everything I create beyond any single culture, language, or market.
I don't design for a region.
I design for the global layer.
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🎓 Education
Bachelor of Design (Interaction Design) -- The University of Sydney
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🏆 Awards
Hult Prize 2025 - Australian National Representative (Global Round).
Macquarie Group Award - Best Capstone Project (Class of 2025). Awarded by industry leaders from Macquarie Group, EY & Atlassian.
Shortlisted: Best Capstone Project Book (ranked #1 out of 48 teams).
